/* WorldRetailHub.com — Design System
   Direction: editorial light, warm cream surface, deep bronze + ink type.
   Magazine framing carried into a corporate retail growth platform.
*/

/* ---------- Tokens ---------- */
:root {
  --bg: #fbf8f1;            /* warm off-white (cream) */
  --bg-2: #f3eee2;          /* slightly deeper cream */
  --surface: #ffffff;       /* card / panel surface */
  --surface-2: #f7f2e6;     /* alt card */
  --text: #14171c;          /* ink-dark for body */
  --text-soft: #2a2e36;     /* slightly lighter ink */
  --muted: #6a6760;         /* muted brown-grey */
  --dim: #948f85;
  --accent: #8a6e2f;        /* deep bronze (works on cream) */
  --accent-2: #b08c47;      /* lighter bronze hover */
  --accent-deep: #5f4a1f;   /* darkest bronze */
  --accent-soft: #ede2c4;   /* bronze tint for backgrounds */
  --hairline: rgba(20, 23, 28, 0.10);
  --hairline-strong: rgba(20, 23, 28, 0.22);
  --good: #2f7d3b;
  --warn: #9c6c10;
  --bad: #a13a30;
  --radius-xs: 2px;
  --radius-sm: 4px;
  --radius: 8px;
  --max: 1680px;            /* generous max — wraps clamp to 95% below */
  --max-text: 880px;
  --font-display: "Fraunces", "Cormorant Garamond", "EB Garamond", Georgia, serif;
  --font-body: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
  --font-mono: "IBM Plex Mono", "JetBrains Mono", ui-monospace, SFMono-Regular, Menlo, monospace;
  --step--1: clamp(0.84rem, 0.81rem + 0.15vw, 0.92rem);
  --step-0: clamp(0.98rem, 0.94rem + 0.2vw, 1.08rem);
  --step-1: clamp(1.18rem, 1.1rem + 0.4vw, 1.32rem);
  --step-2: clamp(1.45rem, 1.3rem + 0.7vw, 1.7rem);
  --step-3: clamp(1.85rem, 1.6rem + 1.2vw, 2.3rem);
  --step-4: clamp(2.4rem, 2rem + 2vw, 3.2rem);
  --step-5: clamp(3rem, 2.4rem + 3vw, 4.6rem);
  --step-6: clamp(3.8rem, 2.8rem + 5vw, 6.4rem);
}

/* ---------- Base ---------- */
* { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: var(--font-body);
  font-size: var(--step-0);
  line-height: 1.65;
  font-feature-settings: "ss01", "cv11";
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  text-rendering: optimizeLegibility;
}
img, svg { max-width: 100%; display: block; }
hr { border: 0; height: 1px; background: var(--hairline); margin: 3rem 0; }
::selection { background: var(--accent); color: #fff; }

/* ---------- Typography ---------- */
h1, h2, h3, h4 {
  font-family: var(--font-display);
  font-weight: 450;
  line-height: 1.08;
  letter-spacing: -0.015em;
  color: var(--text);
  margin: 0 0 0.5em;
  font-feature-settings: "ss01", "ss02", "case";
}
h1 { font-size: var(--step-5); letter-spacing: -0.025em; }
h2 { font-size: var(--step-4); letter-spacing: -0.02em; }
h3 { font-size: var(--step-2); }
h4 { font-size: var(--step-1); font-family: var(--font-body); font-weight: 600; letter-spacing: -0.005em; }
p { margin: 0 0 1.1em; max-width: 70ch; }
.lede { font-family: var(--font-display); font-size: var(--step-2); line-height: 1.32; color: var(--text); max-width: 36ch; font-weight: 380; }
.kicker {
  display: inline-block;
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 1rem;
}
.kicker::before { content: "— "; color: var(--accent-deep); }
a { color: var(--accent); text-decoration: none; border-bottom: 1px solid rgba(138, 110, 47, 0.35); transition: border-color .2s, color .2s; }
a:hover { color: var(--accent-deep); border-bottom-color: var(--accent-deep); }
.unlink, .unlink:hover { border-bottom: 0; color: inherit; }
strong, b { color: var(--text); font-weight: 600; }
em { color: var(--accent-deep); font-style: italic; }
small { color: var(--muted); font-size: var(--step--1); }
ul, ol { padding-left: 1.2em; }
li { margin-bottom: 0.4em; }
li::marker { color: var(--accent-deep); }

blockquote {
  margin: 2rem 0;
  padding: 0 0 0 1.5rem;
  border-left: 2px solid var(--accent);
  font-family: var(--font-display);
  font-size: var(--step-1);
  font-style: italic;
  color: var(--text);
  max-width: 60ch;
}
blockquote cite { display: block; margin-top: .8rem; font-style: normal; font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: .15em; text-transform: uppercase; color: var(--muted); }

/* ---------- Layout ---------- */
.wrap { width: 95%; max-width: var(--max); margin: 0 auto; padding: 0 clamp(0.75rem, 2vw, 1.25rem); }
.wrap--narrow { width: 92%; max-width: 1100px; }
.wrap--text { width: 90%; max-width: var(--max-text); }
section { padding: clamp(3.5rem, 8vw, 6rem) 0; border-top: 1px solid var(--hairline); }
section:first-of-type { border-top: 0; }
.grid { display: grid; gap: clamp(1.5rem, 3vw, 2.5rem); }
.grid--2 { grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); }
.grid--3 { grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); }
.grid--4 { grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); }
.split { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.15fr); gap: clamp(2rem, 5vw, 4rem); align-items: start; }
@media (max-width: 800px) { .split { grid-template-columns: 1fr; } }

/* ---------- Header ---------- */
.site-header {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(251, 248, 241, 0.92);
  backdrop-filter: saturate(1.1) blur(10px);
  -webkit-backdrop-filter: saturate(1.1) blur(10px);
  border-bottom: 1px solid var(--hairline);
}
.site-header__inner {
  width: 95%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 1rem clamp(0.75rem, 2vw, 1.25rem);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
}
.site-header__brand {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 500;
  letter-spacing: -0.01em;
  color: var(--text);
  border: 0;
  white-space: nowrap;
}
.site-header__brand span { color: var(--accent); }
.site-header__nav ul { display: flex; gap: 1.5rem; list-style: none; margin: 0; padding: 0; align-items: center; flex-wrap: wrap; }
.site-header__nav a {
  font-size: 0.88rem;
  color: var(--muted);
  border: 0;
  letter-spacing: 0.01em;
  padding: 0.4rem 0;
}
.site-header__nav a:hover { color: var(--text); }
.site-header__nav .cta {
  border: 1px solid var(--accent);
  color: var(--accent);
  padding: 0.5rem 1rem;
  border-radius: 999px;
  font-weight: 500;
}
.site-header__nav .cta:hover { background: var(--accent); color: #fff; }

@media (max-width: 1100px) {
  .site-header__nav ul { gap: 0.9rem; }
  .site-header__nav a { font-size: 0.82rem; }
}
@media (max-width: 880px) {
  .site-header__inner { flex-direction: column; align-items: flex-start; padding: 1rem 1.25rem; }
  .site-header__nav { width: 100%; overflow-x: auto; }
  .site-header__nav ul { flex-wrap: nowrap; padding-bottom: 0.5rem; }
}

/* ---------- Masthead strip (date / issue line under header) ---------- */
.masthead-strip {
  border-bottom: 1px solid var(--hairline);
  background: var(--bg);
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted);
}
.masthead-strip__inner {
  width: 95%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 0.7rem clamp(0.75rem, 2vw, 1.25rem);
  display: flex; justify-content: space-between; align-items: center;
  gap: 1.5rem; flex-wrap: wrap;
}
.masthead-strip span.dot { color: var(--accent-deep); margin: 0 .6rem; }
.masthead-strip a { color: var(--muted); border: 0; }
.masthead-strip a:hover { color: var(--accent); }

/* ---------- Footer ---------- */
.site-footer { border-top: 1px solid var(--hairline); padding: 5rem 0 2rem; margin-top: 6rem; background: var(--bg-2); }
.site-footer__grid {
  width: 95%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 0 clamp(0.75rem, 2vw, 1.25rem);
  display: grid;
  grid-template-columns: 1.4fr repeat(4, 1fr);
  gap: 2.5rem;
}
@media (max-width: 1000px) { .site-footer__grid { grid-template-columns: repeat(3, 1fr); } }
@media (max-width: 640px) { .site-footer__grid { grid-template-columns: repeat(2, 1fr); } }
.site-footer h3 { font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.18em; text-transform: uppercase; color: var(--accent); margin-bottom: 1rem; font-weight: 500; }
.site-footer ul { list-style: none; padding: 0; margin: 0; }
.site-footer li { margin: 0; }
.site-footer a { display: block; padding: 0.3rem 0; color: var(--muted); border: 0; font-size: 0.88rem; }
.site-footer a:hover { color: var(--text); }
.site-footer__brand .brand-line {
  font-family: var(--font-display); font-size: 1.4rem; color: var(--text);
  letter-spacing: -0.01em; margin-bottom: 1rem;
}
.site-footer__brand .brand-line span { color: var(--accent); }
.site-footer__brand p { color: var(--muted); font-size: 0.86rem; max-width: 30ch; }
.site-footer__legal {
  width: 95%;
  max-width: var(--max);
  margin: 4rem auto 0;
  padding: 2rem clamp(0.75rem, 2vw, 1.25rem) 0;
  border-top: 1px solid var(--hairline);
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  flex-wrap: wrap;
  color: var(--muted);
  font-size: 0.8rem;
}

/* ---------- Magazine hero (featured + secondaries) ---------- */
.mag-hero {
  padding: clamp(2.5rem, 5vw, 4rem) 0 clamp(3rem, 6vw, 5rem);
  border-top: 0;
}
.mag-hero__inner {
  width: 95%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 0 clamp(0.75rem, 2vw, 1.25rem);
  display: grid;
  grid-template-columns: minmax(0, 1.6fr) minmax(0, 1fr);
  gap: clamp(2rem, 4vw, 3.5rem);
}
@media (max-width: 960px) { .mag-hero__inner { grid-template-columns: 1fr; } }

.feature-card { display: block; border: 0; color: inherit; }
.feature-card:hover { color: inherit; border: 0; }
.feature-card .feature-card__img {
  aspect-ratio: 16 / 10;
  background: linear-gradient(135deg, var(--surface-2) 0%, var(--accent-soft) 100%);
  border: 1px solid var(--hairline);
  border-radius: var(--radius);
  margin-bottom: 1.5rem;
  position: relative;
  overflow: hidden;
}
.feature-card .feature-card__img::after {
  content: ""; position: absolute; inset: 0;
  background: radial-gradient(circle at 30% 20%, rgba(138,110,47,0.16), transparent 60%);
}
.feature-card .kicker { margin-bottom: 0.75rem; }
.feature-card h2 { font-size: var(--step-4); max-width: 18ch; margin-bottom: 0.6em; }
.feature-card:hover h2 { color: var(--accent-deep); }
.feature-card p { color: var(--muted); max-width: 50ch; }
.feature-card .byline { margin-top: 1rem; }

.mag-hero__secondary { display: grid; gap: 1.75rem; align-content: start; }
.secondary-card { display: block; border: 0; color: inherit; padding: 1.5rem 0; border-top: 1px solid var(--hairline); }
.secondary-card:first-child { border-top: 0; padding-top: 0; }
.secondary-card:hover { color: inherit; border-top-color: var(--hairline); }
.secondary-card .kicker { margin-bottom: 0.5rem; font-size: 0.68rem; }
.secondary-card h3 { font-size: var(--step-1); margin-bottom: 0.4em; line-height: 1.2; }
.secondary-card:hover h3 { color: var(--accent-deep); }
.secondary-card p { color: var(--muted); font-size: 0.9rem; margin: 0; }

/* ---------- Byline ---------- */
.byline {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  display: flex;
  flex-wrap: wrap;
  gap: 0.6rem;
  align-items: center;
}
.byline span.sep { color: var(--dim); }
.byline strong { color: var(--text); font-weight: 500; letter-spacing: 0.14em; }

/* ---------- Section heading (editorial) ---------- */
.sec-head {
  display: flex; justify-content: space-between; align-items: baseline;
  gap: 2rem; flex-wrap: wrap;
  border-bottom: 1px solid var(--hairline);
  padding-bottom: 1.25rem; margin-bottom: 2.5rem;
}
.sec-head h2 { font-size: var(--step-3); margin: 0; }
.sec-head .sec-head__link { font-family: var(--font-mono); font-size: 0.74rem; letter-spacing: 0.16em; text-transform: uppercase; color: var(--muted); border: 0; }
.sec-head .sec-head__link:hover { color: var(--accent); }
.sec-head .sec-head__link::after { content: " →"; color: var(--accent); }

/* ---------- Article cards ---------- */
.article-grid {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(260px, 1fr));
  gap: clamp(1.75rem, 3vw, 2.5rem);
}
.article-card { display: block; border: 0; color: inherit; }
.article-card:hover { color: inherit; border: 0; }
.article-card__img {
  aspect-ratio: 4 / 3;
  background: linear-gradient(135deg, var(--surface-2) 0%, var(--accent-soft) 100%);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-sm);
  margin-bottom: 1.1rem;
  position: relative; overflow: hidden;
}
.article-card__img::after {
  content: ""; position: absolute; inset: 0;
  background: radial-gradient(circle at var(--gx, 30%) var(--gy, 30%), rgba(138,110,47,0.16), transparent 60%);
}
.article-card .kicker { font-size: 0.66rem; margin-bottom: 0.5rem; }
.article-card h3 { font-size: 1.18rem; margin-bottom: 0.5em; line-height: 1.22; }
.article-card:hover h3 { color: var(--accent-deep); }
.article-card p { color: var(--muted); font-size: 0.9rem; margin: 0 0 0.9rem; }
.article-card .byline { font-size: 0.66rem; }

/* compact list — for "More from category" */
.article-list { list-style: none; padding: 0; margin: 0; display: grid; gap: 0; }
.article-list li { margin: 0; border-top: 1px solid var(--hairline); padding: 1.25rem 0; }
.article-list li:first-child { border-top: 0; }
.article-list a { display: block; border: 0; color: inherit; }
.article-list a:hover { color: inherit; border: 0; }
.article-list a:hover h4 { color: var(--accent-deep); }
.article-list h4 { font-family: var(--font-display); font-weight: 450; font-size: var(--step-1); margin: 0 0 0.4em; line-height: 1.25; letter-spacing: -0.01em; }
.article-list .byline { font-size: 0.66rem; }

/* ---------- Category strip ---------- */
.cat-strip {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(170px, 1fr));
  gap: 0;
  border-top: 1px solid var(--hairline);
  border-bottom: 1px solid var(--hairline);
}
.cat-strip a {
  display: flex; flex-direction: column; gap: 0.4rem;
  padding: 1.75rem 1.25rem;
  border-right: 1px solid var(--hairline);
  border-bottom: 0; color: inherit;
}
.cat-strip a:last-child { border-right: 0; }
.cat-strip a:hover { background: var(--surface-2); color: inherit; border-right: 1px solid var(--hairline); }
.cat-strip a:last-child:hover { border-right: 0; }
.cat-strip a:hover .cat-strip__name { color: var(--accent-deep); }
.cat-strip__num { font-family: var(--font-mono); font-size: 0.68rem; letter-spacing: 0.18em; color: var(--accent); }
.cat-strip__name { font-family: var(--font-display); font-size: var(--step-1); color: var(--text); letter-spacing: -0.01em; }
.cat-strip__meta { font-family: var(--font-mono); font-size: 0.66rem; letter-spacing: 0.12em; text-transform: uppercase; color: var(--muted); }
@media (max-width: 720px) {
  .cat-strip a { border-right: 0; border-bottom: 1px solid var(--hairline); }
  .cat-strip a:last-child { border-bottom: 0; }
}

/* ---------- Opinion / long-read block ---------- */
.opinion {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1.2fr);
  gap: clamp(2rem, 5vw, 4rem);
  align-items: center;
}
@media (max-width: 800px) { .opinion { grid-template-columns: 1fr; } }
.opinion__art {
  aspect-ratio: 1 / 1;
  background:
    radial-gradient(circle at 60% 40%, rgba(138,110,47,0.18), transparent 55%),
    linear-gradient(135deg, var(--surface) 0%, var(--accent-soft) 100%);
  border: 1px solid var(--hairline);
  border-radius: var(--radius);
}
.opinion h2 { font-style: italic; max-width: 20ch; }
.opinion .byline { margin-top: 1.5rem; }

/* ---------- Newsletter / signup ---------- */
.signup {
  background: var(--surface);
  border: 1px solid var(--hairline-strong);
  border-radius: var(--radius);
  padding: clamp(2.5rem, 5vw, 4rem);
  display: grid;
  grid-template-columns: 1.2fr 1fr;
  gap: 2.5rem;
  align-items: center;
  box-shadow: 0 1px 0 rgba(20,23,28,0.04), 0 18px 40px -28px rgba(20,23,28,0.18);
}
@media (max-width: 800px) { .signup { grid-template-columns: 1fr; } }
.signup h2 { font-size: var(--step-3); margin: 0 0 0.4em; max-width: 16ch; }
.signup p { color: var(--muted); margin: 0; }
.signup form { display: grid; gap: 0.75rem; }
.signup input[type="email"] {
  background: var(--bg);
  border: 1px solid var(--hairline-strong);
  color: var(--text);
  padding: 0.95rem 1rem;
  border-radius: var(--radius-sm);
  font: inherit;
  font-size: 0.95rem;
  width: 100%;
}
.signup input[type="email"]:focus { outline: 0; border-color: var(--accent); }
.signup small { color: var(--muted); font-size: 0.72rem; letter-spacing: 0.04em; }

/* ---------- Buttons ---------- */
.btn { display: inline-flex; align-items: center; gap: 0.5rem; padding: 0.85rem 1.6rem; border-radius: 999px; font-weight: 500; font-size: 0.95rem; border: 1px solid var(--accent); background: transparent; color: var(--accent); cursor: pointer; transition: background .2s, color .2s, transform .2s; text-decoration: none; }
.btn:hover { background: var(--accent); color: #fff; transform: translateY(-1px); border-bottom: 1px solid var(--accent); }
.btn--solid { background: var(--accent); color: #fff; }
.btn--solid:hover { background: var(--accent-deep); color: #fff; }
.btn--ghost { border-color: var(--hairline-strong); color: var(--text); background: var(--surface); }
.btn--ghost:hover { background: var(--bg-2); color: var(--text); border-color: var(--text); }
.btn-row { display: flex; gap: 1rem; flex-wrap: wrap; margin-top: 2rem; }

/* ---------- Breadcrumbs ---------- */
.breadcrumbs {
  font-family: var(--font-mono);
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 2rem;
}
.breadcrumbs a { color: var(--muted); border: 0; }
.breadcrumbs a:hover { color: var(--accent); }
.breadcrumbs span.sep { margin: 0 .5rem; color: var(--dim); }

/* ---------- Article page ---------- */
.article-hero { padding: clamp(3rem, 6vw, 5rem) 0 clamp(2rem, 4vw, 3rem); }
.article-hero h1 { max-width: 22ch; }
.article-hero .lede { margin-top: 1rem; }
.article-hero__art {
  margin: 3rem auto 0;
  max-width: 1280px;
  aspect-ratio: 21 / 9;
  background:
    radial-gradient(circle at 70% 30%, rgba(138,110,47,0.18), transparent 55%),
    linear-gradient(135deg, var(--surface) 0%, var(--accent-soft) 100%);
  border: 1px solid var(--hairline-strong);
  border-radius: var(--radius);
}
.article-body { width: 90%; max-width: var(--max-text); margin: 0 auto; padding: 0 clamp(0.75rem, 2vw, 1.25rem); font-size: 1.05rem; }
.article-body h2 { font-size: var(--step-2); margin: 2.5em 0 0.6em; }
.article-body h3 { font-size: var(--step-1); margin: 2em 0 0.5em; font-family: var(--font-body); font-weight: 600; letter-spacing: -0.005em; }
.article-body p { color: var(--text-soft); }
.article-body p.lead { font-family: var(--font-display); font-size: var(--step-1); color: var(--text); line-height: 1.45; }
.article-body figure { margin: 2.5rem 0; }
.article-body figure .article-body__art {
  aspect-ratio: 16 / 9;
  background:
    radial-gradient(circle at 30% 70%, rgba(138,110,47,0.16), transparent 60%),
    linear-gradient(135deg, var(--surface) 0%, var(--accent-soft) 100%);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-sm);
}
.article-body figcaption { font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); margin-top: 0.75rem; }

.article-meta {
  width: 90%;
  max-width: var(--max-text);
  margin: 0 auto 2rem;
  padding: 0 clamp(0.75rem, 2vw, 1.25rem);
  display: flex; flex-wrap: wrap; gap: 1.25rem;
  font-family: var(--font-mono); font-size: 0.7rem; letter-spacing: 0.15em;
  text-transform: uppercase; color: var(--muted);
  border-bottom: 1px solid var(--hairline);
  padding-bottom: 1.5rem;
}
.article-meta strong { color: var(--text); font-weight: 500; letter-spacing: 0.15em; }
.article-meta span.sep { color: var(--dim); }

.article-tags {
  width: 90%;
  max-width: var(--max-text);
  margin: 3rem auto 0;
  padding: 2rem clamp(0.75rem, 2vw, 1.25rem) 0;
  border-top: 1px solid var(--hairline);
  display: flex; flex-wrap: wrap; gap: 0.5rem;
}
.article-tags span {
  font-family: var(--font-mono);
  font-size: 0.7rem; letter-spacing: 0.12em; text-transform: uppercase;
  color: var(--muted); padding: 0.35rem 0.8rem;
  border: 1px solid var(--hairline); border-radius: 999px;
}

/* ---------- Form ---------- */
form.contact { display: grid; gap: 1rem; max-width: 560px; margin: 2rem 0; }
form.contact label { display: block; font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.15em; text-transform: uppercase; color: var(--muted); margin-bottom: 0.4rem; }
form.contact input, form.contact textarea, form.contact select {
  width: 100%;
  background: var(--surface);
  border: 1px solid var(--hairline-strong);
  color: var(--text);
  padding: 0.85rem 1rem;
  border-radius: var(--radius-sm);
  font: inherit;
  font-size: 0.95rem;
  transition: border-color .2s, box-shadow .2s;
}
form.contact input:hover, form.contact textarea:hover, form.contact select:hover { border-color: var(--accent); }
form.contact input:focus, form.contact textarea:focus, form.contact select:focus { outline: 0; border-color: var(--accent); }
form.contact textarea { min-height: 140px; resize: vertical; }

/* ---------- Stats ---------- */
.stats { display: grid; grid-template-columns: repeat(auto-fit, minmax(180px, 1fr)); gap: 0; border-top: 1px solid var(--hairline); border-bottom: 1px solid var(--hairline); margin: 3rem 0; }
.stat { padding: 2rem 1.5rem; border-right: 1px solid var(--hairline); }
.stat:last-child { border-right: 0; }
.stat__num { font-family: var(--font-display); font-size: clamp(2.4rem, 5vw, 3.6rem); color: var(--accent); line-height: 1; letter-spacing: -0.03em; }
.stat__label { display: block; margin-top: .75rem; font-size: 0.86rem; color: var(--muted); max-width: 24ch; }

/* ---------- Accessibility ---------- */
:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; border-radius: 2px; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }

@media (prefers-reduced-motion: reduce) {
  * { animation: none !important; transition: none !important; scroll-behavior: auto !important; }
}

/* ============================================================
   CORPORATE EXTENSIONS — WorldRetailHub services platform
   CTA bars, service cards, sticky CTA, WhatsApp, FAQ, tables.
   ============================================================ */

/* ---------- CTA bar (full-width gradient) ---------- */
.cta-bar {
  background:
    radial-gradient(circle at 8% 20%, rgba(176, 140, 71, 0.20), transparent 55%),
    radial-gradient(circle at 92% 80%, rgba(138, 110, 47, 0.18), transparent 55%),
    linear-gradient(135deg, #faf5e8 0%, #f3eed9 60%, #ede2c4 100%);
  border: 1px solid var(--hairline-strong);
  border-radius: 14px;
  padding: clamp(2.25rem, 4vw, 3.25rem);
  position: relative;
  overflow: hidden;
  margin: 3rem 0;
  box-shadow: 0 1px 0 rgba(20,23,28,0.04), 0 24px 60px -36px rgba(95,74,31,0.30);
}
.cta-bar::before {
  content: "";
  position: absolute; inset: 0;
  background-image:
    linear-gradient(rgba(138, 110, 47, 0.06) 1px, transparent 1px),
    linear-gradient(90deg, rgba(138, 110, 47, 0.06) 1px, transparent 1px);
  background-size: 36px 36px;
  pointer-events: none;
  opacity: 0.55;
}
.cta-bar__inner { position: relative; z-index: 1; }
.cta-bar__pill {
  display: inline-block;
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  background: rgba(255,255,255,0.55);
  padding: 0.35rem 0.85rem;
  border: 1px solid var(--accent);
  border-radius: 999px;
  margin-bottom: 1.25rem;
}
.cta-bar h2 {
  font-size: clamp(1.7rem, 3vw, 2.4rem);
  margin: 0 0 0.5em;
  max-width: 22ch;
  color: var(--text);
}
.cta-bar h2 strong { color: var(--accent-deep); font-weight: inherit; }
.cta-bar p.lead-sub { color: var(--text-soft); font-size: 1.02rem; margin: 0 0 1.5rem; max-width: 56ch; }
.cta-bar__services {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(160px, 1fr));
  gap: 0.75rem;
  margin: 1.5rem 0 2rem;
}
.cta-bar__chip {
  display: flex; align-items: center; gap: 0.6rem;
  background: rgba(255,255,255,0.78);
  border: 1px solid var(--hairline);
  border-radius: 10px;
  padding: 0.75rem 0.9rem;
  font-size: 0.86rem;
  color: var(--text);
  transition: border-color .2s, background .2s, transform .2s;
}
.cta-bar__chip:hover { border-color: var(--accent); background: #fff; transform: translateY(-2px); }
.cta-bar__chip .icon { font-size: 1.05rem; line-height: 1; }
.cta-bar__buttons { display: flex; gap: 0.85rem; flex-wrap: wrap; }

/* compact CTA strip */
.cta-strip {
  background: var(--surface);
  border: 1px solid var(--hairline-strong);
  border-radius: 12px;
  padding: 1.75rem 2rem;
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 1.5rem;
  align-items: center;
  margin: 2.5rem 0;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03), 0 14px 32px -22px rgba(20,23,28,0.18);
}
@media (max-width: 720px) { .cta-strip { grid-template-columns: 1fr; } }
.cta-strip h3 { margin: 0 0 0.3em; font-size: var(--step-2); font-family: var(--font-display); font-weight: 450; }
.cta-strip p { margin: 0; color: var(--muted); font-size: 0.92rem; }

/* ---------- Service / feature cards ---------- */
.service-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 1.5rem;
  margin: 2.5rem 0;
}
.service-card {
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: 12px;
  padding: 1.75rem 1.6rem;
  display: flex; flex-direction: column; gap: 0.75rem;
  transition: border-color .25s, transform .25s, background .25s, box-shadow .25s;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03);
}
.service-card:hover { border-color: var(--accent); background: var(--surface); transform: translateY(-3px); box-shadow: 0 1px 0 rgba(20,23,28,0.04), 0 18px 36px -22px rgba(95,74,31,0.28); }
.service-card__icon {
  display: inline-flex; align-items: center; justify-content: center;
  width: 44px; height: 44px;
  background: linear-gradient(135deg, rgba(176,140,71,0.20), rgba(176,140,71,0.06));
  border: 1px solid var(--accent);
  border-radius: 10px;
  font-size: 1.25rem;
  color: var(--accent-deep);
  margin-bottom: 0.5rem;
}
.service-card h3 { font-family: var(--font-display); font-size: 1.22rem; font-weight: 450; margin: 0 0 0.3em; letter-spacing: -0.01em; }
.service-card p { color: var(--muted); font-size: 0.92rem; margin: 0 0 0.8rem; }
.service-card .service-card__link {
  margin-top: auto;
  font-family: var(--font-mono);
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent-deep);
  border: 0;
}
.service-card .service-card__link::after { content: " →"; color: var(--accent); }
.service-card .service-card__link:hover { color: var(--text); }

/* ---------- Sticky bottom CTA ---------- */
.sticky-cta {
  position: fixed;
  right: 1.25rem;
  bottom: 1.25rem;
  z-index: 90;
  display: flex;
  flex-direction: column;
  gap: 0.6rem;
  align-items: flex-end;
}
.sticky-cta a {
  display: inline-flex; align-items: center; gap: 0.55rem;
  background: var(--accent);
  color: #fff;
  font-weight: 600;
  font-size: 0.92rem;
  padding: 0.85rem 1.3rem;
  border-radius: 999px;
  border: 0;
  box-shadow: 0 10px 24px -10px rgba(95,74,31,0.55), 0 0 0 1px rgba(95,74,31,0.18);
  transition: transform .2s, box-shadow .2s, background .2s;
}
.sticky-cta a:hover { transform: translateY(-2px); background: var(--accent-deep); box-shadow: 0 14px 32px -10px rgba(95,74,31,0.65); }
.sticky-cta a.wa {
  background: #25D366; color: #fff;
  box-shadow: 0 10px 24px -10px rgba(20,80,40,0.45), 0 0 0 1px rgba(37,211,102,0.4);
}
.sticky-cta a.wa:hover { background: #1ebe57; color: #fff; }
@media (max-width: 540px) {
  .sticky-cta { right: 0.85rem; bottom: 0.85rem; }
  .sticky-cta a { font-size: 0.84rem; padding: 0.7rem 1.05rem; }
}

/* ---------- FAQ (no-js native disclosure) ---------- */
.faq { display: grid; gap: 0; border-top: 1px solid var(--hairline); margin: 2.5rem 0; }
.faq details {
  border-bottom: 1px solid var(--hairline);
  padding: 1.4rem 0;
}
.faq summary {
  list-style: none;
  cursor: pointer;
  display: flex; justify-content: space-between; gap: 1.5rem;
  font-family: var(--font-display);
  font-weight: 450;
  font-size: var(--step-1);
  letter-spacing: -0.01em;
  color: var(--text);
  line-height: 1.3;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+";
  color: var(--accent);
  font-family: var(--font-mono);
  font-weight: 400;
  transition: transform .25s;
  flex-shrink: 0;
}
.faq details[open] summary::after { content: "–"; }
.faq details[open] summary { color: var(--accent-deep); }
.faq details p {
  color: var(--muted);
  margin: 1rem 0 0;
  max-width: 70ch;
  font-size: 0.96rem;
}

/* ---------- Comparison table ---------- */
.comparison-table {
  width: 100%;
  border-collapse: collapse;
  border: 1px solid var(--hairline);
  border-radius: 8px;
  overflow: hidden;
  margin: 2.5rem 0;
  font-size: 0.94rem;
}
.comparison-table th,
.comparison-table td {
  text-align: left;
  padding: 1rem 1.1rem;
  border-bottom: 1px solid var(--hairline);
  border-right: 1px solid var(--hairline);
  vertical-align: top;
}
.comparison-table th { background: var(--bg-2); font-family: var(--font-mono); font-size: 0.74rem; letter-spacing: 0.14em; text-transform: uppercase; color: var(--accent-deep); font-weight: 500; }
.comparison-table td:last-child, .comparison-table th:last-child { border-right: 0; }
.comparison-table tr:last-child td { border-bottom: 0; }
.comparison-table tr:hover td { background: var(--surface-2); }
.comparison-table strong { color: var(--text); }
.tag-good { color: var(--good); font-weight: 500; }
.tag-bad { color: var(--bad); font-weight: 500; }
.tag-mid { color: var(--warn); font-weight: 500; }

/* ---------- Page hero (service / insight / location) ---------- */
.page-hero {
  padding: clamp(2.5rem, 5vw, 4rem) 0 clamp(1.5rem, 3vw, 2.5rem);
  border-top: 0;
  background:
    radial-gradient(circle at 85% 0%, rgba(176,140,71,0.14), transparent 50%),
    linear-gradient(180deg, var(--bg) 0%, var(--bg) 100%);
}
.page-hero h1 { max-width: 22ch; margin-bottom: 0.5em; }
.page-hero .lede { margin-top: 1rem; max-width: 56ch; color: var(--text); }
.page-hero .byline { margin-top: 1.5rem; }

/* ---------- Two-col content / sidebar ---------- */
.content-cols {
  display: grid;
  grid-template-columns: minmax(0, 1fr) 300px;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: start;
}
@media (max-width: 980px) { .content-cols { grid-template-columns: 1fr; } }
.content-cols .col-main { font-size: 1.02rem; }
.content-cols .col-main h2 { font-size: var(--step-2); margin: 2.2em 0 0.5em; }
.content-cols .col-main h2:first-child { margin-top: 0; }
.content-cols .col-main h3 { font-family: var(--font-body); font-weight: 600; font-size: var(--step-1); letter-spacing: -0.005em; margin: 2em 0 0.4em; }
.content-cols .col-main p { color: var(--text-soft); }
.content-cols .col-main ul li, .content-cols .col-main ol li { color: var(--text-soft); }
.content-cols .col-aside {
  position: sticky; top: 5rem;
  background: var(--surface);
  border: 1px solid var(--hairline-strong);
  border-radius: 12px;
  padding: 1.5rem;
  font-size: 0.9rem;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03), 0 14px 30px -22px rgba(20,23,28,0.15);
}
.col-aside h4 { font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.18em; text-transform: uppercase; color: var(--accent); margin: 0 0 1rem; }
.col-aside ul { list-style: none; padding: 0; margin: 0 0 1.5rem; }
.col-aside li { margin: 0; border-top: 1px solid var(--hairline); padding: 0.55rem 0; font-size: 0.86rem; }
.col-aside li:first-child { border-top: 0; padding-top: 0; }
.col-aside a { display: block; color: var(--muted); border: 0; }
.col-aside a:hover { color: var(--accent-2); }

/* ---------- Resource / related strip ---------- */
.related-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: 1.5rem;
  margin: 2rem 0;
}
.related-card {
  display: block;
  border: 1px solid var(--hairline);
  border-radius: 10px;
  padding: 1.4rem 1.3rem;
  color: inherit;
  transition: border-color .2s, background .2s;
}
.related-card { background: var(--surface); }
.related-card:hover { border-color: var(--accent); background: var(--bg-2); color: inherit; }
.related-card .kicker { font-size: 0.66rem; margin-bottom: 0.6rem; }
.related-card h4 { margin: 0 0 0.4em; font-family: var(--font-display); font-weight: 450; font-size: 1.05rem; letter-spacing: -0.005em; line-height: 1.25; }
.related-card p { color: var(--muted); font-size: 0.86rem; margin: 0; }

/* ---------- Pricing / package card ---------- */
.pricing-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 1.5rem;
  margin: 2.5rem 0;
}
.pricing-card {
  border: 1px solid var(--hairline);
  border-radius: 14px;
  padding: 2rem 1.75rem;
  background: var(--surface);
  position: relative;
  display: flex; flex-direction: column; gap: 0.6rem;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03), 0 14px 30px -22px rgba(20,23,28,0.12);
}
.pricing-card.featured { border-color: var(--accent); background: linear-gradient(180deg, #fff, var(--accent-soft)); box-shadow: 0 0 0 1px rgba(138,110,47,0.30), 0 18px 38px -22px rgba(95,74,31,0.28); }
.pricing-card .tag { position: absolute; top: -0.7rem; right: 1.5rem; background: var(--accent); color: #fff; font-family: var(--font-mono); font-size: 0.68rem; letter-spacing: 0.16em; text-transform: uppercase; padding: 0.25rem 0.65rem; border-radius: 999px; }
.pricing-card h3 { font-family: var(--font-display); font-weight: 450; font-size: 1.4rem; margin: 0; }
.pricing-card .price { font-family: var(--font-display); font-size: 2.2rem; color: var(--accent-deep); margin: 0.4em 0; letter-spacing: -0.02em; }
.pricing-card .price small { font-size: 0.85rem; color: var(--muted); margin-left: 0.4rem; font-family: var(--font-body); }
.pricing-card ul { list-style: none; padding: 0; margin: 1rem 0; font-size: 0.9rem; color: var(--text-soft); }
.pricing-card ul li { padding: 0.35rem 0; border-bottom: 1px dashed var(--hairline); }
.pricing-card ul li::before { content: "✓ "; color: var(--accent); font-weight: 600; margin-right: 0.4rem; }
.pricing-card .btn { margin-top: auto; justify-content: center; }

/* ---------- Image art helpers (CSS-driven retail visuals) ---------- */
.img-art {
  border: 1px solid var(--hairline);
  border-radius: var(--radius);
  position: relative;
  overflow: hidden;
  background: linear-gradient(135deg, #fdfaf0 0%, var(--accent-soft) 100%);
}
.img-art::before, .img-art::after { content: ""; position: absolute; inset: 0; }
.img-art--storefront::before {
  background:
    radial-gradient(circle at 30% 80%, rgba(138,110,47,0.32), transparent 55%),
    linear-gradient(180deg, transparent 60%, rgba(95,74,31,0.18) 100%);
}
.img-art--storefront::after {
  background:
    linear-gradient(180deg, transparent 0 50%, rgba(95,74,31,0.10) 50% 51%, transparent 51% 65%, rgba(95,74,31,0.08) 65% 66%, transparent 66%),
    repeating-linear-gradient(90deg, transparent 0 60px, rgba(95,74,31,0.06) 60px 61px);
}
.img-art--dashboard::before {
  background:
    linear-gradient(180deg, rgba(138,110,47,0.12) 0 18%, transparent 18%),
    repeating-linear-gradient(180deg, transparent 0 24px, rgba(95,74,31,0.05) 24px 25px);
}
.img-art--dashboard::after {
  background:
    radial-gradient(circle at 18% 70%, rgba(47,125,59,0.28), transparent 22%),
    radial-gradient(circle at 50% 70%, rgba(156,108,16,0.28), transparent 22%),
    radial-gradient(circle at 82% 70%, rgba(138,110,47,0.32), transparent 22%);
}
.img-art--mobile::before {
  background:
    radial-gradient(ellipse at 50% 40%, rgba(138,110,47,0.22), transparent 55%);
}
.img-art--mobile::after {
  background:
    linear-gradient(180deg, transparent 18%, rgba(95,74,31,0.12) 18% 19%, transparent 19% 82%, rgba(95,74,31,0.12) 82% 83%, transparent 83%),
    radial-gradient(circle at 50% 92%, rgba(95,74,31,0.18), transparent 8%);
}
.img-art--shopping::before {
  background:
    radial-gradient(circle at 25% 30%, rgba(176,140,71,0.30), transparent 40%),
    radial-gradient(circle at 75% 70%, rgba(47,125,59,0.22), transparent 40%);
}
.img-art--shopping::after {
  background:
    linear-gradient(135deg, transparent 0 47%, rgba(95,74,31,0.10) 47% 48%, transparent 48% 52%, rgba(95,74,31,0.10) 52% 53%, transparent 53%);
}
.img-art--social::before {
  background:
    conic-gradient(from 120deg at 65% 35%, rgba(196,80,118,0.28), rgba(176,140,71,0.26), rgba(47,125,59,0.22), rgba(196,80,118,0.28));
}
.img-art--social::after {
  background:
    repeating-linear-gradient(45deg, transparent 0 30px, rgba(95,74,31,0.04) 30px 31px);
}
.img-art--analytics::before {
  background:
    linear-gradient(0deg, rgba(138,110,47,0.22), transparent 60%),
    linear-gradient(90deg, rgba(47,125,59,0.18) 0 8%, transparent 8% 20%, rgba(176,140,71,0.22) 20% 28%, transparent 28% 40%, rgba(156,108,16,0.24) 40% 48%, transparent 48% 60%, rgba(138,110,47,0.30) 60% 68%, transparent 68% 80%, rgba(47,125,59,0.24) 80% 88%, transparent 88%);
}
.img-art--ai::before {
  background:
    radial-gradient(circle at 30% 30%, rgba(138,110,47,0.22), transparent 35%),
    radial-gradient(circle at 70% 70%, rgba(176,140,71,0.28), transparent 35%);
}
.img-art--ai::after {
  background:
    repeating-radial-gradient(circle at 50% 50%, transparent 0 22px, rgba(95,74,31,0.06) 22px 23px);
}
.img-art--people::before {
  background:
    radial-gradient(ellipse at 25% 65%, rgba(156,108,16,0.24), transparent 30%),
    radial-gradient(ellipse at 60% 60%, rgba(138,110,47,0.26), transparent 30%),
    radial-gradient(ellipse at 85% 70%, rgba(176,140,71,0.22), transparent 30%);
}
.img-art--people::after {
  background:
    linear-gradient(180deg, transparent 65%, rgba(95,74,31,0.16) 100%);
}

.img-art-tag {
  position: absolute; bottom: 0.8rem; left: 0.8rem; z-index: 2;
  font-family: var(--font-mono);
  font-size: 0.62rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  background: rgba(255,255,255,0.80);
  border: 1px solid var(--hairline-strong);
  padding: 0.3rem 0.6rem;
  border-radius: 4px;
  backdrop-filter: blur(6px);
}
.img-art-aspect { aspect-ratio: 16 / 9; }
.img-art-square { aspect-ratio: 1 / 1; }
.img-art-wide { aspect-ratio: 21 / 9; }

/* ---------- Stats row variant with icons ---------- */
.kpi-row {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
  gap: 1.5rem;
  margin: 2rem 0 3rem;
}
.kpi {
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: 12px;
  padding: 1.5rem;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03);
}
.kpi__num { font-family: var(--font-display); font-size: clamp(2rem, 4vw, 2.8rem); color: var(--accent-deep); line-height: 1; letter-spacing: -0.02em; }
.kpi__label { display: block; margin-top: 0.5rem; font-size: 0.86rem; color: var(--muted); }
.kpi__trend { font-family: var(--font-mono); font-size: 0.7rem; letter-spacing: 0.12em; color: var(--good); margin-top: 0.4rem; display: block; }

/* ---------- Location card ---------- */
.location-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
  gap: 1.25rem;
  margin: 2rem 0;
}
.location-card {
  display: block;
  border: 1px solid var(--hairline);
  border-radius: 10px;
  padding: 1.5rem 1.3rem;
  color: inherit;
  background: var(--surface);
  transition: border-color .2s, transform .2s, background .2s, box-shadow .2s;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03);
}
.location-card:hover { border-color: var(--accent); transform: translateY(-2px); color: inherit; background: var(--surface); box-shadow: 0 1px 0 rgba(20,23,28,0.04), 0 14px 30px -22px rgba(95,74,31,0.30); }
.location-card .flag { font-size: 1.4rem; margin-bottom: 0.4rem; display: block; }
.location-card h3 { font-family: var(--font-display); font-weight: 450; font-size: 1.18rem; margin: 0 0 0.2em; letter-spacing: -0.01em; }
.location-card p { color: var(--muted); font-size: 0.82rem; margin: 0; }

/* ---------- Process steps ---------- */
.steps {
  counter-reset: step;
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
  gap: 1.5rem;
  margin: 2rem 0 3rem;
}
.step {
  border: 1px solid var(--hairline);
  border-radius: 10px;
  padding: 1.5rem 1.3rem;
  background: var(--surface);
  position: relative;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03);
}
.step::before {
  counter-increment: step;
  content: "0" counter(step);
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.18em;
  color: var(--accent);
  display: block;
  margin-bottom: 0.6rem;
}
.step h4 { margin: 0 0 0.4em; font-family: var(--font-display); font-weight: 450; font-size: 1.12rem; letter-spacing: -0.005em; }
.step p { color: var(--muted); font-size: 0.88rem; margin: 0; }

/* ---------- Mobile hamburger ---------- */
.menu-toggle {
  display: none;
  background: var(--surface); border: 1px solid var(--hairline-strong);
  color: var(--text); padding: 0.5rem 0.85rem;
  border-radius: 6px; font-family: var(--font-mono);
  font-size: 0.72rem; letter-spacing: 0.14em; text-transform: uppercase;
  cursor: pointer;
}
@media (max-width: 1100px) {
  .site-header__nav ul { font-size: 0.8rem; }
}
@media (max-width: 980px) {
  .menu-toggle { display: inline-flex; }
  .site-header__inner { flex-direction: row; align-items: center; }
  .site-header__nav { display: none; position: absolute; top: 100%; left: 0; right: 0; background: var(--bg); border-bottom: 1px solid var(--hairline-strong); padding: 1rem; max-height: 70vh; overflow-y: auto; box-shadow: 0 12px 24px -12px rgba(20,23,28,0.18); }
  .site-header__nav.open { display: block; }
  .site-header__nav ul { flex-direction: column; align-items: stretch; gap: 0; }
  .site-header__nav li { border-bottom: 1px solid var(--hairline); }
  .site-header__nav a { display: block; padding: 0.8rem 0.4rem; font-size: 0.92rem; }
  .site-header__nav .cta { margin: 0.8rem 0.4rem; text-align: center; }
}

/* ---------- Toc / breadcrumb container ---------- */
.toc {
  border: 1px solid var(--hairline);
  border-radius: 10px;
  padding: 1.4rem 1.5rem;
  margin: 2rem 0;
  background: var(--surface);
}
.toc h4 { font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.18em; text-transform: uppercase; color: var(--accent-deep); margin: 0 0 0.8rem; }
.toc ol { margin: 0; padding-left: 1.1rem; font-size: 0.92rem; }
.toc li { margin-bottom: 0.4em; }
.toc a { color: var(--text-soft); border: 0; }
.toc a:hover { color: var(--accent-deep); }

/* ---------- Quote / pull-quote variant ---------- */
.pull-quote {
  border-left: 3px solid var(--accent);
  padding: 0.6rem 0 0.6rem 1.5rem;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.25rem;
  color: var(--text);
  margin: 2rem 0;
  max-width: 60ch;
}

/* ---------- Tabs (CSS-only via :target not needed; just static cards) ---------- */
.tag-list { display: flex; flex-wrap: wrap; gap: 0.4rem; margin: 1rem 0 2rem; }
.tag-list span {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  padding: 0.3rem 0.7rem;
  border: 1px solid var(--hairline);
  border-radius: 999px;
}

/* ---------- Case-study card variant ---------- */
.case-card {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
  border: 1px solid var(--hairline);
  border-radius: 14px;
  overflow: hidden;
  background: var(--surface);
  margin: 1.5rem 0;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03), 0 18px 38px -28px rgba(20,23,28,0.20);
}
@media (max-width: 780px) { .case-card { grid-template-columns: 1fr; } }
.case-card .case-card__art { aspect-ratio: 4/3; }
.case-card .case-card__body { padding: 1.75rem 1.85rem; display: flex; flex-direction: column; }
.case-card h3 { font-family: var(--font-display); font-weight: 450; font-size: 1.4rem; margin: 0.4rem 0 0.5em; }
.case-card .kpi-inline { display: flex; gap: 1.5rem; margin: 1rem 0 1.2rem; flex-wrap: wrap; }
.case-card .kpi-inline > div { border-left: 2px solid var(--accent); padding-left: 0.8rem; }
.case-card .kpi-inline strong { display: block; font-family: var(--font-display); font-size: 1.5rem; color: var(--accent-deep); }
.case-card .kpi-inline span { font-family: var(--font-mono); font-size: 0.66rem; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); }

/* ---------- Content-strategy: AEO answer block ---------- */
.answer-block {
  margin: 1.75rem 0 0.5rem;
  background: linear-gradient(180deg, #ffffff, var(--accent-soft));
  border: 1px solid var(--accent);
  border-left: 4px solid var(--accent-deep);
  border-radius: 10px;
  padding: 1.25rem 1.5rem;
  box-shadow: 0 1px 0 rgba(20,23,28,0.03);
  max-width: 78ch;
}
.answer-block__pill {
  display: inline-block;
  font-family: var(--font-mono);
  font-size: 0.66rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  margin-bottom: 0.6rem;
}
.answer-block p {
  margin: 0 0 0.85rem;
  color: var(--text);
  font-size: 1.02rem;
  line-height: 1.55;
  max-width: 72ch;
}
.answer-block__meta {
  display: flex; flex-wrap: wrap; gap: 1.25rem;
  padding-top: 0.85rem;
  border-top: 1px dashed rgba(95,74,31,0.30);
  font-family: var(--font-mono);
  font-size: 0.72rem;
  letter-spacing: 0.06em;
  color: var(--muted);
}
.answer-block__meta strong { color: var(--accent-deep); font-weight: 500; }

/* ---------- Content-strategy: Pillar / Topic-cluster strip ---------- */
.pillar-strip {
  margin: 0 0 2rem;
  background: var(--surface);
  border: 1px solid var(--hairline-strong);
  border-radius: 10px;
  padding: 1.1rem 1.5rem;
}
.pillar-strip__inner {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1.4fr);
  gap: 1.5rem;
  align-items: center;
}
@media (max-width: 880px) { .pillar-strip__inner { grid-template-columns: 1fr; gap: 0.85rem; } }
.pillar-strip__pill {
  display: inline-block;
  font-family: var(--font-mono);
  font-size: 0.66rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-deep);
  background: var(--accent-soft);
  padding: 0.25rem 0.6rem;
  border-radius: 999px;
  margin-right: 0.65rem;
}
.pillar-strip__meta strong {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 1.05rem;
  color: var(--text);
}
.pillar-strip__intro {
  display: block;
  margin-top: 0.35rem;
  color: var(--muted);
  font-size: 0.86rem;
  line-height: 1.45;
}
.pillar-strip__list {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 0.4rem;
  margin: 0; padding: 0;
}
.pillar-strip__list li { margin: 0; }
.pillar-strip__list a {
  display: inline-block;
  font-family: var(--font-mono);
  font-size: 0.72rem;
  letter-spacing: 0.06em;
  color: var(--text-soft);
  border: 1px solid var(--hairline);
  border-radius: 999px;
  padding: 0.35rem 0.75rem;
  background: var(--bg-2);
  transition: border-color .2s, color .2s, background .2s;
}
.pillar-strip__list a:hover { color: var(--accent-deep); border-color: var(--accent); background: var(--accent-soft); }
.pillar-strip__list li.active a { border-color: var(--accent); background: var(--accent); color: #fff; }

/* nicer scrollbar (cosmetic) */
::-webkit-scrollbar { width: 10px; height: 10px; }
::-webkit-scrollbar-track { background: var(--bg); }
::-webkit-scrollbar-thumb { background: var(--accent-soft); border-radius: 6px; border: 2px solid var(--bg); }
::-webkit-scrollbar-thumb:hover { background: var(--accent); }